Ninth Lecture - News Values

At the beginning of this lecture we discussed the definition of news values.
Which was, the degree of prominence a media outlet gives to a story, and the attention that is paid by and audience.

We learned that news values are;
  1. Impact - news is anything that makes an audience say 'Gee Whiz!'
  2. Audience Identification - news is anything that's interesting that related to what's happening in the world
  3. Pragmatics - ethics, current affairs
  4. Source Influence - journalism loves to hate public relations
News values/services vary across different countries.

News Values - at work


jk

Most newsworthy information


Important details



Other general information
Background information






During this lecture we learnt a very important moto in the journalism industry;

If it bleeds it leads!
If it's local it leads!

This moto means that if the story has something to do with bleeding ie. war, shootings etc., then the story will lead but also if the story is local IT will lead.

Newsworthiness
'"A sense of news values" is the first quality of editors - they are the "human sieves of the torrent of news", even more important than an ability to write or a command language.' (Harold Evans - "The college of Osmosis")

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